Crocs (CROX) shares jumped over 20% after the footwear maker raised full-year guidance following stronger-than-expected holiday sales driven by international markets 1.
The rally reflects investor optimism about the company’s ability to return to growth after recent quarters of declining North American sales.
Key Takeaways
- Crocs stock soared 20.3% to 104.03 on guidance raise
- International sales jumped 14.1% to 332 million in Q4
- Full-year 2023 revenue growth expected above 11%
Market Reaction & Context
Crocs shares closed at 104.03, marking a 20.3% gain in the trading session 2. The move was backed by heavy trading volume as investors responded to the company’s improved outlook.
The footwear sector has faced headwinds from inflation and changing consumer spending patterns, making Crocs’ international growth particularly notable.
Financial Performance Details
Crocs brand sales rose to 768 million in the fourth quarter, though results were mixed by geography 1. North American sales fell 7.4% to 436 million, continuing a trend of weakness in the company’s largest market.
However, international sales provided a strong offset, jumping 14.1% to 332 million. This international strength helped drive the company’s decision to raise its full-year guidance.
Guidance Revision
The foam clog maker now expects full-year 2023 revenue to grow more than 11% compared to 2022’s record results 4. The company had previously forecast sales growth of between 10% and 11% for the year.
Management attributed the upward revision to unexpected strength during the holiday shopping season, particularly in overseas markets where the brand continues to gain traction.
Market Share Gains
The company appears to be capturing market share during the holiday period despite broader retail challenges 6. Crocs’ distinctive foam clogs and expanding product line have helped differentiate the brand in a competitive footwear market.
The international expansion strategy is paying dividends as the company builds brand recognition outside its core North American base.
Investment Outlook
The guidance raise and strong international performance signal that Crocs may be successfully navigating the current retail environment. However, the continued decline in North American sales remains a concern for long-term growth.
Investors will be watching whether the company can sustain international momentum while stabilizing its domestic business in upcoming quarters.
Not investment advice. For informational purposes only.
References
1“Crocs’s stock soars, as sales return to growth over the holidays on strong overseas demand”. MarketWatch. Retrieved February 12, 2026.
2“Crocs (CROX) Stock Jumps 20.3%: Will It Continue to Soar?”. Yahoo Finance. Retrieved February 12, 2026.
3“Crocs Stock Jumps As Company Raises Sales Guidance After Strong Holiday Season”. Investopedia. Retrieved February 12, 2026.
4“Crocs shares jump on unexpected strength of holiday sales”. Denver Business Journal. Retrieved February 12, 2026.
5“Crocs shares soar on raised sales outlook through 2021”. CNBC. Retrieved February 12, 2026.
6“Crocs stock shoots higher as it snaps up market share during the holidays”. Proactive Investors. Retrieved February 12, 2026.